Neopets has announced a host of new merchandise partnerships to coincide with their 25th Anniversary next month!
- PhatMojo - 8-inch Neopets plushies featuring six characters, including Aisha, Shoyru, Kacheek, Kougra, Faellie and Doglefox. These plushies will be available in Hot Topic stores across 400 U.S. locations this holiday. Fans can also expect a mystery plush format, and a range of plush-related products will follow, along with mini-figures and dolls.
- Upper Deck - The Neopets Battledome Trading Card Game and limited-edition Gallery Prints for the 25th anniversary launched earlier this year. Upcoming is the Neopets 25th Anniversary Celebration set, featuring all foiled cards, new mechanics to transform Neopets into 14 varieties, with characters like Grundo and Kougra and three new Paint Brushes for fans to collect.
- Andrews McMeel - is releasing the new original graphic novel, “Neopets: The Omelette Faerie,” written by New York Times best-selling author, Rebecca Mix. This venture into storytelling is just one example of how Neopets is diversifying its brand to stay relevant and accessible to a new wave of fans while continuing to innovate. A second graphic novel, “Neopets: The Discarded Magical Blue Grundo Plushie of Prosperity,” will be published in August, as well as “Neopets: The Official Colouring Book” in March.
- Youtooz - launching in December, the latest limited-edition Aisha collectible will bring Youtooz’ signature style to the Neopets universe, fostering creativity and pushing the boundaries of brand experiences.
- Monopoly - Fans can look forward to a limited-edition Neopets 25th anniversary-themed Monopoly game, featuring an exclusive premium metal box and in-game items, which will be available for pre-order in November, in time for the holiday season.
- Market Studios - A collaboration with Neopets will launch in 2025, merging nostalgia with contemporary streetwear. This partnership aims to infuse popular characters and themes from the virtual pet universe into stylish, urban-inspired apparel.
- Surreal Entertainment - Sticker packs available at Hot Topic; blind boxes with Stylin Boxes.
- Steady Hands - Unveiling a cozy capsule collection of Neopian-themed cardigans this holiday season, for fans looking to express their love for Neopets in style.
- G-Fuel - Continued refreshing hydration for the Neopets gamer.
- BareTree Media - Mobile messaging stickers for Apple iTunes and Google Play.
- Cakeworthy - Vintage Neopets dresses, T-shirts and other apparel will be released.
- Multipet - Themed pet toys featuring Neopets characters, will be released in fall 2025.
- What’s Your Passion - Exclusive 25th anniversary pins featuring glitter and premium enamels.
- Geekify Inc. - A tabletop role-playing game adaptation of Neopets will be released summer 2025.
- It’s My Obsession - Line of messenger bags designed for pin collectors, allowing fans to showcase their enamel pin collections while expressing their Neopian pride.
We will of course continue to update as information becomes available.
What items are you most excited for?
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